• 30-May-2016 to 16-Nov-2017 (EST)
  • Public Affairs
  • Tysons, VA, USA
  • Competitive!!
  • Salary
  • Full Time

NADA offers a generous benefits package including: Medical, Dental, Vision, Short and Long Term Disability and Life Insurance. NADA also offers a matching 401(k) plan, Educational Reimbursement and generous Paid Time Off.


Responsible for both traditional- and digital-media strategy and implementation'including content creation, writing, audience development, and analytics reporting across all communications platforms.
Essential Functions:

  • Draft news releases and other editorial content.
  • Assist in message development, as well as media-engagement strategy and execution.
  • Support media relations team with database management, and monitor nationwide print and broadcast news coverage on a daily basis.
  • Implement and maintain a comprehensive editorial calendar.
  • Research, write, edit and design e-newsletters, including NADA Headlines and ATD Insider.
  • Manage day-to-day content creation/distribution across all social media platforms.
  • Compile weekly analytics reports'track KPIs and offer actionable insight regarding digital messaging, tactics, and trends.
  • Maintain awareness of best practices and emerging tools, and regularly offer new ideas and suggestions to improve the effectiveness of NADA's messaging.
  • Maintain influencer lists'regularly monitor conversations and third-party platforms, updating databases as appropriate.
  • Compile social media engagement plans surrounding key events and activities.
  • Manage public relations campaigns and special events, such as the pressroom at the NADA and ATD conventions.

Non-Essential Functions:

  • Partner on research for various projects, presentations, speeches and publications'serve as a contributor for speechwriting and create presentations as needed.
  • Maintain up-to-date subscriber lists for NADA Headlines and ATD Insider.
  • Create PowerPoint presentations as needed.
  • Other duties as assigned.

Qualifications: Education and Work Experience

Bachelor's degree in public relations, journalism, political science, marketing, communications or other related field preferred. 5+ years of experience working along side communication professionals in the traditional or digital media field preferred. Background in public and media relations and/or journalism is desirable. Excellent writing, editing, proofreading, researching and organizational skills required. Must be detail oriented with ability to handle multiple tasks under deadline pressure.
Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.       

  • While performing the duties of this job, the employee will occasionally be required to stand; walk; sit; use hands to finger, handle, or feel objects, tools or controls; reach with hands and arms; climb stairs; balance; stoop, kneel, crouch or crawl; talk or hear; taste or smell. 
  • The employee may occasionally lift and/or move up to 25 pounds. 
  • Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.
  • The employee must have the ability to travel.
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